Teletón is a traditional charity event established in 1978 that takes place every year in Chile, raising funds to provide treatment to thousands of Chilean children with disabilities.
Teletón is a 27-hour marathon in which all the country’s television stations come together, broadcasting the event as a whole.
In 2018 GIRRAPHIC worked with Teletón in the production of graphics for Video Wall and moderation of Social Media networks and by 2020 the production of the event asked GIRRAPHIC to provide the entire VizRT graphic system and its complete branding portfolio.
An unprecedented event marked Teletón 2020. This year, it had to be carried out in an almost 100% interactive way to overlap with the pandemic caused by COVID-19.